Open Meat Case

colorado beef Council

Connecting Coloradoans to our beef community and enhancing the role of beef in a healthy lifestyle

                                                  

The Colorado Beef Council (CBC) manages demand building programs for Colorado’s $3.4 Billion beef industry.    

The Colorado Beef Board was formed by state law in 1965. A name change to the Colorado Beef Council (CBC) came in July of 1985 with the passing of the federal Farm Bill, which established the Beef Promotion and Research Act and Order (BPRA & BPRO).  The BPRO subsequently authorized CBC to become a qualified state beef council and begin collecting checkoff assessments for the Cattlemen’s Beef Board (CBB).     

QSBCs must have written policies and procedures that ensure the proper collection of and compliance with the checkoff as prescribed by the BPRA, the BPRO, and the CBB.  

CBC operates under the guidance of its Board of Directors who are appointed by the Governor of the state of Colorado and represent the cow/calf, feeder, dairy, marketer, distributor, and processor segments of the industry. 

 Funded by the $1 per head beef checkoff assessment on all cattle sold in the state, CBC retains half of each dollar collected for state level programs and forwards the other half to the CBB for national level programs.  USDA-Ag Marketing Service provides oversight for all CBB and CBC programs, services, and business activities.

Board of directors

NOLAN STONE
CHAIRMAN
Greeley, CO

Feeder

BRITT DINIS
VICE-CHAIR
Wiggins, CO

Dairy

SHANAN KESSINGER
SECRETARY/TREASURER
Akron, CO

Feeder

MICHELLE LEHMANN
DIRECTOR
Powderhorn, CO

Cow/Calf

ROBBIE LEVALLEY
DIRECTOR
Hotchkiss, CO

Processor/Marketer

JOANIE SHOEMAKER
DIRECTOR
Parker, CO

Processor/Marketer

SUE LINK
DIRECTOR
Elbert, CO 

Cow/Calf

JOHN SCANGA, PhD
DIRECTOR
Loveland, CO 

Processor/Distributor

staff

TODD INGLEE
Executive Director

Responsible for administration, budget planning, international marketing programs, producer communications and industry relations.

TAMI ARNOLD
Director of Marketing

Responsible for foodservice, advertising, sports marketing, social media and producer communications media.

NITA HOWARD
Collections/Compliance

Responsible for checkoff compliance, Colorado Brand Board partnership and general accounting.

JULIE MOORE, MS
Director of Nutrition & Education

 Responsible for consumer information, education, health professionals, retail and producer communications.

KATE SCHULZ, RDN, LD, LMNT
Nutrition and Health Promotion Consultant

Responsible for nutrition outreach to health professionals and nutrition influencers.